Better for You Foods

We’ve taken years to craft recipes that use real ingredients and strike the right balance between flavor and nutrition. The result is better-for-you foods that you can trust and your family will love.

Our products follow these general guidelines

Natural benefits

  • Free of high fructose corn syrup
  • Free of artificial sweeteners
  • Free of modified starches
  • Free of artificial colors & flavors
  • Free of preservatives
  • Free of MSG
Banned Ingredients

We ban over 120 ingredients
We ban over 120 ingredients that are commonly used by other food companies.

See Our List of Banned Ingredients

Healthier for the planet too
We believe that protecting our environment is an important part of our corporate responsibility.


What We’re Doing to Protect the Environment

Meet our nutrition expert Dr. David Katz

“Wholesome Goodness is committed to the whole formula: food that’s delicious, food that’s absolutely as nutritious as possible, and food that’s affordable – so a dollar never stands between you and the better choice.”

Dr. David Katz is the Director of the Yale University Prevention Research Center, Editor-in-Chief of Childhood Obesity Journal, and an internationally renowned expert in nutrition, weight management and chronic disease prevention.

Watch our videos featuring Dr. Katz

Delivering the facts on your food

Wholesome Goodness is dedicated to bringing you information about food that is simple and easy to understand.

All our products are:

  • Cholesterol Free
  • 0g Trans Fat
  • Preservative Free
  • MSG Free
  • HFCS Free

We include ‘feature icons’ on our packaging so you can see each product’s nutrition benefits.

  • Low in Fat
  • Whole Grain
  • Low in Sodium
  • Source of Fiber
  • Gluten Free
  • No Added Sugar
  • Source of Omega
  • Source of Protein
  • Kosher
  • Antioxidant Rich
Cereal Bars

What’s in your food?
Learn how to read a food label so you understand exactly what you’re eating.

Learn More About Food Labels